The Business Value of Design

A 2018 McKinsey study showed that during a period of 5 years a companies who are more skilled at implementing Design achieved 32% more revenue and 52% more returns to shareholders than their less skilled counterparts.

Design Thinking is a human-centred, problem solving approach that can transform the way you work and the way your business operates. In practical terms, it is a set of tools and methodologies that you can use to tackle social or commercial challenges. Design Thinking can be an incredibly effective way to tackle challenges in your organisation, as well as broader social impact challenges.

Design Thinking can help you:

1. Learn to challenge your assumptions to find opportunities

2. Make better products, services & experiences

3. Save time developing solutions

4. Save money

5. Learn to generate new ideas FAST

6. Build brand loyalty & brand equity

7. Build a happier, more productive team

When you turn the lens inward and design a working experience that caters to the humans that make up your team, you’re likely to get less churn and a happier, more productive team.ct.

Sara Gancho
11 Dec 2020